Project Essay Example | Topics and Well Written Essays - 500 words

Project - Essay Example Due to the introduction of Garnier product, coloring has produced 1.4 billion dollars value of big business. People ranging from 18-24 years are mainly targeted by the product. Due to the Garnier introduction, retailers have felt good concerning the hair category future. Garnier has shown a well-built stand in the international market by getting a lot of profit. The sales of the Olay Regenerist Micro-sculpting cream moisturize in the Australian market is $15. In addition, the Superstructure cream goes for $15. Many Garnier Skin Naturals Youthful Radiance Multi-action Night creams are priced at $8 in the Australian market while most of the Nivea Visage products are been sold at $10. It is one of the successful skin care products in the world currently. Garnier is reliable and has a very well built brand name that is famously known globally. On the other hand, Garnier mainly puts more stress on the natural attractiveness of individuals. By using celebrities in marketing of Garnier, it has enabled it to be a strong brand in the market. Strength of the product is the good financial background of the company that leads in the advertising of the product. The products issued by the Garnier Company are not difficult when using them and good quality performance is achieved from the product. According to drugstore (2012), one of the garnier’s products named Fructis prevents the hair from having end splits. On the other hand, the product maximizes shine on the hair. The Fructis goes on and protects the hair against any damage. It is also trying to update the launch of its products from time to time. The product on the other hand has brightening actions that are re freshing to all its users (drugstore, 2012). During its launch in the market, the product has tried to preserve market leadership in skin and hair beauty products. Customers have been served efficiently and Garnier has tried to be a market leader with